2026 Beijing Auto Show observation: 100,000-150,000 markets can also enjoy advanced driving assistance

The various brand exhibition areas of the 2026 Beijing Auto Show seem to be missing some pompous concept car gimmicks, and there is no deliberate price war. When everyone sinks into the development, they will find that the most subversive signals are hidden in the mainstream price band of 100,000 to 150,000 - lidar, which was once regarded as the "exclusive configuration" of more than 250,000 models. The core hardware of intelligent driving is sinking in a "cabbage price" attitude, like zero running A10, Qiyuan Q05, dark blue L06, AION RT (parameter | inquiry), Euler 5 EV, Biaozhi 3X and other models. With the actual configuration and price, it seems to tell users that the new energy market is beginning to accelerate into the "era of advanced intelligent driving and equal rights". This is not a stopgap measure for the industry in the short term, but a structural change driven by the maturity of the supply chain, technological iteration and market competition. It is also a key sign of the transformation of China's automobile industry from "scale competition" to "technology inclusion". The most intuitive breakthrough of this auto show is that the lidar threshold covers 80,000-150,000 yuan for mainstream family models, and it is also the price range for mainstream family car purchases. The 7 models we mentioned accurately cover the 80,000 to 150,000 core range. Each model has clear positioning and differentiation advantages, which is by no means a simple "configuration stacking". For example, the zero-run A10 505km lidar version directly pulled the price to 86,800 yuan, becoming the only model on the market with lidar in 80,000 classes. It is equipped with a 128-wire lidar from HESAI and a Qualcomm 8650 smart driver chip as standard, realizing high-speed navigation and urban NAP functions, and pulling the entry threshold of high-end smart driving to the reach of ordinary consumers, becoming the "starting model" of smart driving for everyone. It was followed by Qiyuan Q05 Laser Geoscience Edition, which was listed at this auto show. With a limited time subsidy of 89,900 yuan, it became the only household SUV with lidar in 90,000 yuan. The vehicle was equipped with 1 lidar, 3 millimeter-wave radars, 12 ultrasonic radars, 11 high-definition cameras, and a horizon journey 6M driving chip, allowing it to have 128TOPS computing power. The car cooperates with the Huawei HiCar 3D car control OTA function to realize the intelligent linkage of all scenarios of connected cars, connected people, and connected life, and supports high-speed Noa, automatic lane change, and fast intelligent parking, which meets the core needs of home scenarios. Entering the hinterland with a price of 120,000 to 150,000, Dark Blue L06, Yipai 007 +, Aion RT, Euler 5 EV, and Baizhi 3X form a dense firepower, realizing that the standard configuration is fully equipped, and it is no longer a simple version of high-end decentralization. The Deep Blue L06 Extended Range Edition was also released at the auto show. The equity price was only 127,100 yuan, making it a 130,000-stage medium-sized sedan equipped with lidar. The Heraeus ATX lidar was equipped with a dual-horizon J6M chip, and the computing power reached 256 tops. It not only covered high-speed NCA, urban Noa and all-scenario parking, but also equipped with a deep blue deep AD Max end-to-end large model, which greatly improved the response speed and adaptability of complex scenarios. In addition, the Yipai 007 + lidar version, which sells for 144,900 yuan, is also equipped with Hershey ATX lidar and Horizon J6M chip, which supports high-end functions such as high-speed Noa and cross-layer memory parking. At the same time, the car will also provide optional range extension and pure electric dual power, such as the extended range version of the car with a pure electric range of 308km and a comprehensive range of 1308km; the pure electric version of the car has a range of up to 650km, with a wheelbase of 4880mm and 2915mm, allowing it to take into account both cost performance and functional integrity. The Aion RT 650 lidar version is priced from 155,800. It is equipped with a 126-wire lidar + Nvidia Orin-X chip (254TOPS). With the ADiGO 6.0 system, it supports urban NDA and high-speed navigation, and can cover complex scenes such as islands and construction roads without the need for high-precision maps. At the same time, just recently, it also launched the Aion Aion RT replacement model, with a battery rental and purchase price of 88,800 yuan, equipped with Ningde era chocolate battery, taking into account the economy and energy efficiency of home pure electric travel, and the configuration is also in line with the previous Zhihao version of the matching model. It can be seen that the overall thinking of the Aian brand is "space, complementary energy, intellectual driving balance is not biased", aiming at traditional users who value stability and practicality, not blindly stacking materials but not pulling core competencies. In addition to the mainstream hot-selling models in the market mentioned above, the Euler 5 EV lidar version, which sells for 123,800 yuan, attracts more young users with its Q-moe design. At the same time, the car is equipped with a lidar and Nvidia Orin-Y chip, with 27 sensing devices, and the forward detection distance reaches 250 meters. At the same time, it optimizes the operation logic of intelligent driving and simplifies the interaction steps, making it the preferred model for female user-friendly high-end intelligent driving. It is worth mentioning that the models we just mentioned mainly revolve around Chinese brands, but like the Toyota Baizhi 3X, which is positioned as a compact SUV, it also entered the market of less than 150,000, and its starting price is 149,800, making it Toyota's first 150,000-class all-scenario smart SUV. It is equipped with a Momenta 5.0 model and a Nvidia Orin X chip, and a lidar with 27 sensors to achieve high-speed, urban navigation and memory parking. As an "icebreaker" for overseas brands in the field of 150,000 high-end intelligent driving, its debut marks that overseas brands have finally put down their bodies to follow the trend of intelligent driving and benefit, and it is expected to be able to obtain more consumer orders for overseas brand models. It should be noted that the concentrated landing of the 100,000-150,000-class LiDAR models is by no means a "downsizing" of the high-end models, but a truly high-end intelligent driving of the 250,000-class models that is fully aligned with the hardware specifications, algorithmic capabilities and functional integrity. From the hardware point of view, all seven models are equipped with 126-line and above lidar, and the total vehicle perception sensor is basically 25-27, which can build a perception network without dead spots, and the recognition stability in bad weather is far more than a pure visual solution. From the perspective of computing power, the smart driver chips all use mainstream flagship models, such as the Qualcomm 8650 of the zero running A10, the double horizon J6M of the dark blue L06, and the NVIDIA Orin X of the platinum smart 3X, which have sufficient computing power to support the end-to-end large model algorithm, and bid farewell to the problem of functional castration caused by the lack of computing power of the entry-level smart driver in the past. From a functional point of view, all models have broken through the basic L2 level of assisted driving, realizing the three core capabilities of high-speed Noa, urban Noa and full-scenario parking. Under high-speed scenarios, they can automatically go up and down ramps and intelligently avoid obstacles. Under urban scenarios, they can accurately identify traffic lights, avoid pedestrians and non-motorized vehicles. Parking scenarios cover cross-layer memory, limited parking and other practical functions, truly realizing "all-scenario" worry-free. Behind this intelligent driving equal rights, in fact, the rapid development of the new energy market in recent years has led to the localization and maturity of the supply chain to promote cost exploration. At present, the localization rate of core components such as lidar and high computing power chips has exceeded 90%, and the mass production capacity of domestic suppliers such as Hosei and Suteng Juchuang has been greatly improved. According to the communication with relevant practitioners on site, the cost of lidar hardware has dropped from 5,000-8,000 yuan in 2022 to 2,000-3,000 yuan in 2026, providing a basis for large-scale decentralization. In addition, the market competition is forcing smart driving to benefit everyone. The level of 100,000 to 150,000 is the basic sales volume of the new energy market. Chinese brands such as Zero Run, Changan, and Dark Blue have broken the double barriers of high pricing caused by the conservative allocation of overseas brands and the focus of new forces on the high-end market through the differentiation strategy of lidar + high-end smart driving. The demand of the market has made smart driving equal rights an inevitable trend. From the 7 models we sorted out at this auto show, it can be said that the competition rules and user selection logic of the 100,000-150,000 market have been successfully rewritten. In the past, users purchased cars, focusing on space, endurance and price. The follow-up market may become the core competitiveness with intelligent driving ability, and user selection will shift from comparison parameters to comparison experience. For ordinary users, you can get a high-end intelligent driving experience that once belonged to 250,000 levels within 150,000. High-speed and long-distance driving is easier, urban commuting is safer, parking is more convenient, and high-end assisted driving capabilities are integrated into daily practical configurations. For the industry, lidar will quickly become the standard for 100,000 to 150,000 new energy vehicles, and it also reveals the rapid development of the market in recent years. The maturity of the algorithm, functional integrity and hardware reliability of intelligent driving will replace the number of stacking materials and become the key to measuring the competitiveness of vehicles. For overseas brands, the launch of the Baizhi 3X is only the beginning. Subsequently, through the localized iteration of intelligent driving capabilities, the brand model lineup will be accelerated to cover, so as to maintain its user base. Writing to the last 2026 Beijing Auto Show, the "price break ice" of LiDAR is essentially a concentrated reflection of China's new energy vehicle technology strength. Zero-run A10, Qiyuan Q05, Deep Blue L06, Yipai 007 +, Aion RT, Euler 5 EV, Baizhi 3X seven models, with a price of 80,000 to 150,000, to bring users a 250,000 high-end intellectual driving experience. With the rapid development of the market, there will be more technical equality and universal experience in the future. At the same time, when smart driving no longer has a price threshold, ordinary users can easily enjoy the convenience and safety brought by technology. It is worth mentioning that in this price range, there are not only some models equipped with lidar mentioned above, but also some models with visual intelligent driving solutions, which are also equipped with advanced assisted driving capabilities, which are also worthy of users' attention and choice.