2026-07-05

Summary of sales volume of new forces in June: Is there a gap in the annual achievement rate of the first echelon sales division, such as millet?

On July 1, the sales data of new domestic automobile manufacturing forces and traditional automobile companies' new energy brands were officially released in June. Affected by the continuous fluctuations in domestic oil prices, the domestic NEV market has shown an overall growth trend. At the same time, the sales volume of the top new brands continued to rise, and the gap between the sales echelons of each brand further widened. With the end of June and the end of the auto market in the first half of 2026, what is the sales achievement rate of the new power brand in the first half of the year? Let's also take a look (this data is as of 19:00 on July 1). With the global sales volume of 93,376 units, the new Zero-run C10 Zero-run continues to expand its market leading edge. In June, Zero-run completed the comprehensive upgrade of the core C series products and launched the flagship MPV D99, four new models are centrally launched, which provides a strong boost to sales growth. The sales volume of Qianjie M6 Hongmeng Zhixing reached 50,624 units in June. Relying on new models such as Qianjie M6, Shangjie Z7 series, and the new Qianjie M9, the sales volume in June increased by 9.7% month-on-month, among which the delivery volume of the new Qianjie M9 exceeded 8,000 units in two weeks. The sales volume of Xiaopeng GX Xiaopeng Automobile in June was 40,126 units, an increase of 15.9% year-on-year. The new model Xiaopeng GX single model contributed to the sales volume of 6,739 units. The subsequent launch of the Mona L03 model is expected to become Xiaopeng's new core sales growth point. In addition, the sales volume of Formula Leopard, Ji Krypton, Aian Hao Platinum, Deep Blue, Ideal, Xiaomi and other brands all exceeded 30,000 units in June, and the overall performance was brilliant. Combined with the sales targets for 2026 announced by various car companies and the cumulative sales data for the first half of the year, NiO achieved the best sales achievement rate of 41.9%; the ideal and zero runs followed closely, with the achievement rates of 39.7% and 34% respectively. There is still a certain gap between the sales achievement rate of Xiaomi Automobile and Xiaopeng in the first half of the year and the annual target. In the second half of the year, major car companies launched a variety of heavy new products, including Xiaomi Extended Range SUVs and Xiaopeng Mona series SUVs. The overall sales base of the superimposed car market in the second half of the year is higher than the industry law in the first half of the year, and it is still possible for each brand to complete the annual sales target. In July, popular new cars such as the NiO ES8 five-seater version, the new ideal L6, and the Xiaopeng Mona L03 will be listed one after another, and the follow-up performance of the new power market is worth looking forward to. At present, domestic oil prices continue to decline, which may lead to a slight recovery in the fuel vehicle market, but new energy models occupy the core position of automobile market sales. (Written by Qin Chao, Automobile House).
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