On August 13, the BYD Qin Max was officially launched, and a total of 9 models of new cars were launched, with a price range of 99.99-14.39 million yuan. Plus, get multiple packages when you buy a car. The BYD Qin Max is positioned as a medium-sized vehicle and offers a pure electric and plug-in hybrid version, including 5 pure electric versions and 4 plug-in hybrid versions. The vehicle is equipped with a second-generation blade battery, flash charging technology, a Celestial Eye B assisted driving laser version, and a Yunnan -C intelligent damping body control system. Today, let's take a look at which consumers they are suitable for. Car● purchase policy Users who complete the purchase and ticketing of cars before September 30 can get limited-time listing rights: Zhixiang Financial Gift, Zhixiang Renewal Gift, Assisted Driving Worry-Free Gift, Zhixiang Quality Guarantee Gift, Zhixiang Zhilian Gift, and Zhixiang Extended Warranty Service. The purely electric models also provide flash charging fresh gifts and delivery waiting gifts. The specific rights can be seen in the following figure.● Configuration analysis and model recommendation The Qin max launched a total of 9 models in this listing, and the Qin max EV has 5 models: 530km leading type, 530km transcendental type, 530km superior type, 630km transcendental type, and 630km superior type. Qin max DM-i has a total of 4 models: 230km leading type, 230km transcendent type, 320km transcendent type, and 320km superior type. As can be seen from the model name, the overall configuration is divided into three grades: leading, surpassing and excellent. Let's take a look at it one by one. Qin max EV configuration analysis: 530km leading guide price: 109,000 recommended index:★★★ first look at the pure electric version of the leading 530km, three electric side, the vehicle uses 120kW rear-drive motor, official 0-100km/h acceleration 9.6 seconds, the vehicle uses 52.868kWh second-generation blade battery, CTB battery body integration technology, CLTC endurance 530km, 10% -70% fast charging 5min, 10% -97% fast charging 9min, support 6kW external discharge; vehicle external configuration: full led headlights, 17-inch bicolor aluminum alloy wheels (225/55 R17), semi-hidden door handles, 115L electric front compartment (with knock unlock), 523L back car, panoramic image, exterior mirror electric adjustment/heating. In-car configuration: DiLink 100 smart cockpit, 5G network, 8.8-inch instrument + 12.8-inch center control screen, dual-tone voice, 6-speaker stereo, AI intelligent assistant, 4-way manual leather steering wheel; leather seat, 6-way electric adjustment for the main driver seat, 4-way manual adjustment for the passenger seat; 4/6 down in the rear row; chassis: front double-ball McPherson + rear five-lead independent suspension with TBC puncture stabilization system. The standard equipment of the entry version is already very rich (such as 5G, panoramic images, heat pump air conditioning, etc.), but the comfortable configuration is average, suitable for users who are not demanding for intellectual driving and pursue the ultimate cost-effectiveness. 530km Transcendental guidance price: 119,900 Recommended index:★★★★ Next refers to the guided price of 119,900 530km, compared with the 530 leading price difference of 10,000 yuan, the increased configuration is: DiPilot intelligent driving full Set added: Celestial Eye C, HNOA high-speed pilot, ACC adaptive cruise, derailleur diversion, full set of active safety (AEB/blind spot monitoring/door opening warning), all-scene automatic parking AVP/APA; Cockpit comfort: Face ID, car-mounted etc, omnidirectional dashcam, capacitive steering wheel, smart paddle; rain sensor wiper; rearview mirror electric folding + locked car folding + Blind Spot Light; Co-pilot 4 way electric, main co-pilot ventilated and heated. This version complements the core pain points such as high-end intelligent driving, seat ventilation and heating, and electric adjustment of the co-pilot, and is cost-effective. Consideration can be given to users with tight budgets and no high demands for comfort configurations. 530km Excellent Guidance Price: 129,990,000 Recommended Index:★★★★★ Looking at the 530km Excellent Model, the price difference is also 10,000 yuan compared to the previous configuration. First of all, in terms of the chassis: the cloud -C intelligent damping body control system has been added, and the road surface pre-sighting and comfort control functions have been added. In the cockpit: the center control screen has been upgraded from 12.8 inches to 15.6 inches; the W-HUD head-up display has been added; the voice interaction has been upgraded from a dual sound zone to a four sound zone; the sound has been upgraded from 6 speakers to 8 speakers and Hi-Fi custom sound effects have been added; surround multi-color ambiance lights, rear central armrests (dual cup holders), and front remote airbags have been added. Seat/comfort configuration: The driver upgraded from 6-way electric to 8-way electric adjustment and added seat memory; added main/passenger seat massage; added dual temperature zone independent control automatic thermostatic air conditioning; added front 50W mobile phone wireless fast charge (with air cooling). External configuration upgrades: Tires upgraded from 17-inch to 18-inch bicolor aluminum wheels; new panoramic canopy with electric sunshade. The price difference between this version and the previous one is only 10,000 yuan, but it adds the cloud -C suspension, 15.6-inch large screen, HUD, seat massage and other configurations, and it is the most cost-effective version. 630km transcendental guidance price: 132,900 Recommended index:★★★★ 630 transcendental guidance price of 132,900 yuan, compared with 530 transcendental guidance price of 13,000 yuan, mainly upgraded to power and endurance, the rest of the basic configuration is consistent. The battery power was upgraded from 52.868kWh to 64.315kWh, and the CLTC endurance was increased from 530km to 630km; the maximum power of the motor was greatly increased from 120kW to 240kW; the acceleration of 0-100km/h was increased from 9.6s to 5.9s; and the maximum speed was increased from 170km/h to 190km/h. 630km Excellent guidance price: 143,900 Recommended index:★★★★★ 630 Excellent guidance price is 143,900 yuan, which is 14,000 more expensive than the 530 Excellent type. In addition to the power endurance upgrade, compared to the 530 Excellent type, an integrated smart refrigerator, a main and second seat massage, a steering wheel heating, an automatic anti-glare interior mirror, an led through front position light, a front windshield double-layer soundproof glass, a rear privacy glass, and a black side window decorative strip were added. It is a veritable great match. Qin max DM-i Configuration Analysis 230km Leading/230km Transcendent Guidance Price: 99,990/1099,000 Recommended Index:★★★/★★★★Qin max DM-i has 4 models: 230km Leading, 230km Transcendent, 320km Transcendent, and 320km Excellent. The configuration is the same as the third gear, taking the leading type as an example, and the difference with the same configuration version of the EV is mainly the power system. The 1.5L plug-in hybrid engine +175kW front-drive motor is used, the official 0-100km/h acceleration is 7.5s, the maximum speed is 185km/h, and the 65L fuel tank is matched, which can be fueled; the loss of fuel consumption is 2.59 L/100km, a 25.287kWh lithium iron phosphate battery is used, CLTC pure battery endurance is 230km, and the comprehensive endurance is more than 1200km. In terms of charging, only 48kW DC fast charging is equipped, 30% -80% takes 20 minutes, and no flash charging. Chassis suspension: Ordinary McPherson front suspension, no front dual head structure; no front compartment, the compartment volume is 557L. The basic configuration of the two 230 DM-i models is the same as that of the EV version, so the entire recommendation logic is consistent with that of the EV, so I will not go into more detail. 320km transcendental guidance price: 119,000 recommended index: The★★★★ basic configuration is basically the same as the 230km transcendental type, and the difference between the two is 10,000 yuan. Battery and battery life upgrade: Battery power upgraded from 25.2kWh to 34.2kWh, CLTC pure battery life increased from 230km to 320km; DC fast charging maximum power increased from 48kW to 74kW, 30% -80% fast charging time shortened from 20min to 18min. However, unlike the EV version of the two transcendental configurations, the 320km transcendental has several more configurations than the 230 transcendental. Cockpit interaction upgrade: Voice interaction is upgraded from a two-tone zone to a four-tone voice interaction system. A panoramic canopy (with electric sunshade) has been added externally. Safety: Added front remote airbag. 320km excellent guide price: 129,000 recommended index: the★★★★★ last is the top of the DM-i model, 320km excellent type, which is 10,000 yuan more expensive than the previous gear configuration, and the basic configuration performance is consistent with the EV version of 630km excellent type. Optional Recommendation: Infrastructure differences between EV and DM-i: EV version is a rear drive layout, the front suspension is a more expensive double ball McPherson, and has 115L front compartment and flash charging technology (5 minutes to 70%); DM-i version is a front drive layout, with 65L fuel tank, no mileage anxiety, suitable for long-distance travel. Leading (Entry Edition): The standard equipment has been very rich (such as 5G, panoramic images, heat pump air conditioning, etc.), but there is no L2 intelligent driving and seat ventilation, which is suitable for online ride-hailing or traveling users who are not demanding for intelligent driving and pursue the ultimate cost-effectiveness. Transcendental (cost-effective version): Complemented the core pain points such as high-end intelligent driving, seat ventilation and heating, and co-pilot electric. Excellent (top version): Added cloud -C suspension, 15.6-inch large screen, HUD, seat massage, four sound zone and other advanced enjoyment configurations, suitable for users who have sufficient budget, the pursuit of extreme comfort and technology experience. 630KM version: Not only the endurance is increased by 100km, its motor power is doubled to 240kW, the acceleration reaches 5.9 seconds, suitable for users who have a double need for power and endurance. Optional: In addition to the 3 exterior double color matching needs to spend 3000 yuan optional, 3 superior +320 transcendental can also spend 12000 yuan optional Celestial Eye B driving assistance, more lidar on the hardware, the function is to support the city CNOA pilot, traffic light reminder Tla, low-speed MEB braking and other functions. Competitive models: Among the domestic new energy models, Geely Galaxy A7, Dark Blue L06 and Extreme Fox Alpha S5 are more direct competitors of Qin Max, but BYD is now replacing flash charging models in large quantities, which greatly improves the energy efficiency of the vehicle. At the same time, the driving assistance effect of the equipped Eye of God is also accompanied by the improvement of the loading capacity. However, Qin Max not only needs to face rivals from the same level, but also many higher-level models have now reached a price range of 150,000 yuan. Therefore, if Qin Max wants to kill the heavy siege or has a certain amount of pressure, the key is to see whether the performance during the first sale period can quickly win the favor of the market. Features of the● new car: The new Qin Max introduces two sets of pure electric and plug-in hybrid power versions. The appearance of the two cars adopts a unified family design language. The core differences are concentrated in the spatial layout and the three-electric system. The pure electric model is exclusively equipped with a 115L front compartment, which supports percussion/double-click electric opening, which is more practical. The new car continues the front face of the BYD family Dragon Face Aesthetics. The center runs through the chrome-plated trim strip to connect the elongated LED lamp groups on both sides. The rectangular lamp cavity inside the lamp group has a sharp shape. The lower three-stage air intake vent is matched with the same-color decoration of the body, and together with the front face through the decorative strip, the X-shaped visual structure is outlined, which strengthens the sense of hierarchy and sports atmosphere of the head of the car. The side of the body is a classic sedan shape with a semi-hidden door handle as standard; the three sides of the car are 4866/1880/1495mm, the wheelbase is 2820mm, and the high-match model is equipped with 18-inch bicolor sports wheels. The rear shoulder line of the rear is widened to create a full muscular feeling. The recognition of the through-type X-ray flowing taillights is full, and the interlaced light and shadow effect is displayed after lighting up. All systems are equipped with electric trunk doors, and the volume of the pure electric trunk is 523L. The body colors are available in 6 solid colors, including soft snow white, chasing light silver, Danxia orange, Morino green, Starry Moon purple, and Yunchou powder. Morino green, Starry Moon purple, and Yunchou powder support two-color body options, and the two-color version is expected to be officially delivered in September. The interior is available in two colors, light sandy gray and morning purple, and the cockpit layout is simple and luxurious. The front row is equipped with a dual-spoke multi-function leather steering wheel, an 8.8-inch full LCD meter, a W-HUD head-up display, a 15.6-inch suspended center control screen, and a DiLink 150 intelligent cockpit system. It supports four-tone zone AI full-scene voice interaction, wheatless car K song, dual desktop free switching, vehicle OTA remote upgrade, and other functions. The intelligent driving hardware can be equipped with the Celestial Eye B lidar version to unlock advanced pilot assistance capabilities. The seat configuration is full, and the high-profile main/passenger seats support multi-directional electric adjustment, ventilation, heating, and massage. The car is equipped with a front 50W air-cooled wireless fast charging, an integrated car cooling and heating refrigerator, a multi-standard expansion charging interface, a panoramic sky curtain with electric sunshade, steering wheel heating, and other comfortable configurations, taking into account daily commuting and long-distance travel. The plug-in hybrid version (Qin max DM-i) is equipped with a 1.5L high-efficiency plug-in hybrid special engine + EHS electric hybrid system, the maximum power of the engine is 74kW, the peak power of the drive motor is 175kW, and the whole system has a front-drive layout. Two battery specifications are available: 25.287kWh battery CLTC pure battery life 230km; 34.275kWh battery CLTC pure battery life 320km, supporting 74kW DC fast charging, taking into account both short-distance pure electric commuting and long-distance no endurance anxiety. Pure electric version (Qin max EV) rear rear drive layout, providing 120kW/240kW two kinds of permanent magnet synchronous motors, the whole system is equipped with second-generation blade battery and flash charging technology, excellent energy efficiency. 52.868kWh battery corresponds to CLTC with a range of 530km; 64.315kWh large-capacity battery CLTC with a range of 630km, 5 minutes fast charging can replenish 70% of the power. The chassis adopts the front double-ball-head McPherson independent suspension + rear five link independent suspension, and the high-end model is equipped with the Yunxun-C intelligent damping body control system + road pre-sight function, which greatly improves the filter vibration and driving stability. Editor's Comment: As the newest member of the Qin family, it is aimed at the very competitive medium-sized car market today. However, according to the product strength of Qin Max, its advantages are still very large compared to the competing products. So whether Qin Max can successfully reach the crown in the medium-sized car market, let us wait and see. (Bun/Auto House Zhou Ao).